Rolex Watch Shows Its Luxury Essence

Among numerous works of Rolex at this year, the new edition Sky Dweller watch equipped with self-winding movement 9001 can be said to the most complicated work in its brand history. In addition, the classic sporty watch series Submariner, Yacht-Master has improved a lot of texture, its materials more delicate than before. As for the Jewelry watch, the Cosmograph Daytona watch with 18ct gold case inlaid diamond and colorful gem bezel, which add more gorgeous charming for it undoubtedly is the most eye-catching work.

Rolex Sky Dweller watch

The Sky Dweller watch has three-needle indication, dual time and month/date showing functions. From the surface of watch, the central 24 hours plate with triangle red pointer is set for the second time. As for the date window always stay at 3 o’clock position, what about month indications? The out ring of dial have a total of 12 lattice windows, corresponding to the Roma numerals respectively, while the black perform the window status of current month. Extraordinary design makes the case simpler. The 42 mm case is available to platinum and 18 k gold with its waterproof up to 100 meters.

It has the special calendar device named SAROS that can distinguish 31 days and 30 days on the moon and automatic display the correct date, each year just need once adjustment(February). Besides, in order to seek a simplicity adjustment device, you can rotate the Ring command to make a completely adjustment through case and crown. And rotate the Ring Command to one, two, three grids in counterclockwise, choose the calendar, local time and reference time successively and accelerate the adjustment by rotating the crown in both ways.

The new self-winding 9001 has total of 380 parts. It has seven patents; four of them are new patents. So far, the movement is one of the most complexes for the researching of its brand. Its vibration frequency is 28,800 times/hour with 72 hours power storage. Authenticated by COSC, the PARACHROM balance spring produced by Rolex and the PARAFLEX shock-resistance of Rolex’ patent will be widely used.

A Comprehensive Appreciation on the Rolex New Sky Dweller Series Watch on 2012 Basel

Rolex popularity in our country is very influential. In my impression to Rolex, they are golden case and golden chain generally but it brought brand new Rolex of the launch of new Sky Dweller wrist watch on Basel watch exhibition.
Rolex New Sky Dweller Series Watch
Special Appearance

On 40th Switzerland Basel International Watch Fair in 2012, the Rolex got rid of the custom of using stainless steel or gold material. The new launch of Sky Dweller series are in three materials eternal rose gold, platinum and gold style all from the Rolex its own foundry casting. The watch all utilized 42mm oyster case and the Rolex exquisite Ring Command on the bezel to adjust time fast. The design developed by Rolex will not bring any hurt to the watch to adjust at any time.

Special Technology

Sky Dweller came with glory with 14 patent technology including 5 new. Known specifically for the needs of global tourism, the first Rolex watch with two time zone and calendar function displays the month. It is equipped with eccentric 24-hour dial, independent quick-adjust the second time zone display, equipped with a new saros system at 3 o’clock position, each year only need to adjust calendar one time.

Unique Movement

Sky Dweller series utilized the new 9001 movement researched and developed by Rolex independently, which is by far the most complicated one of the Rolex movements, thus breaking rumors of the Rolex can not do complex movement any more and once again confirming the  power of Rolex in manufacturing the movement. The 9001 movement is the new movement but still maintained the characteristics of the Rolex Oyster Perpetual movement, accurate and reliable, and passed the certification of official recognition. 9001 Movement used Rolex patented Paraflex bradyseism device technology to improve 50% on the ability of shock resistance and utilized the Rolex self-patent technology paramagnetic alloy blue Parachrom gossamer balance wheel. When you swing your arm, the Rolex automatic winding device will wind automatically. The power reserve could be up to 70 hours.

Unknown Price

Sky-Dweller yellow gold (bracelet ) EUR 36,785
Sky-Dweller pink gold with strap EUR 31,460
Currently, Rolex had rare watches equipped with complex movement. However, the new Sky Dweller is with many creativities and technologies, the price of Sky Dweller series watches could be about 300,000Yuan according to Rolex orientation and rumors. The newest prices of Sky Dweller in European prices are as follows: Sky-Dweller white gold (bracelet) EUR 38,900; Sky-Dweller yellow gold (bracelet) EUR 36,785; Sky-Dweller, pink gold with strap EUR 31,460.

Unpredictable Future

Even though Rolex’s creativity brought us great surprise this time, the best way to prove a good watch or movement is the time. Whether the 9001 movement could withstand the test of time? Let’s wait and see what will happen. Maybe it will be a new glory and classic

Rolex Spokesperson Tom Kristensen Helped AUDI Team to Win the 24 Hours of Le Mans

This year is sponsored by Rolex 24 Hour race in Le Mans tenth anniversary, the spokesman for the Danish driver Tom Rolex Tom Kristensen to play again with different kind of team to help Audi win, not only for his ninth bring their personal times Le Mans 24 Hour race winner, will also prove a Rolex as a perfect attitude.

Audi team took the crown

Rolex spokesperson Danish driver Tom Kristensen to play again with different kind of team to help Audi

In addition, the day happened to start (June 11) is another automotive legend Rolex spokesman for Sir Jackie Stewart birthday, the identity of his Rolex guests invited to attend the Le Mans 24 hour endurance match the event with the General Assembly to celebrate his 72 birthday.

Sir Jack Stewart is no doubt the most modern motorsport symbolic figure. Although the 1973 racing season will exit the field, but in the racing world give enough light to continue to occupy the position, influence, no less than to bring his car as a driver when the impact of the altar. Countless honors over the past 50 years, making him the world’s most award-winning Formula One (F1) driver; and he has been adhering to the concern about the safety of drivers, revolutionized the game rules.

Sir Jack Stewart of F1’s most striking achievements of people talked about, but should not be overlooked is the Scots have UK’s Graham Hill to join in 1965 Le Mans 24 hour race, they drive experimental Rover-BRM turbine car successfully completed the race, into the top ten positions.

Qualifying site

Tournament on Saturday 11 June at 15:00, will not adjust to changes in weather conditions start time. In 2011, more than 60 teams participating, three drivers per team. These drivers will take turns driving the car to complete the entire game, which is not only the reliability of the test car, it is the will of the driver and the ultimate physical challenge.

Le Mans Vers Le Futur exhibition site

Mileage within 24 hours, the team will be the longest championship winning car mileage is generally in the 5,000 km. Racing in the Rolex precision timing to carry out this endurance test.

Rolex and the Le Mans 24 Hour race

There is no perfect time, the Le Mans 24 Hour race will not show today’s cutting edge. Since 2001, Rolex as it is the timing of the event partner for the entire game with the perfect timing of official support. Each year, Rolex will be awarded with special meaning Spirit of Le Mans awards to reward the best interpretation of the Le Mans 24 Hour race of people the spirit of the game. In addition, the winner will also be all-steel Rolex Oyster Perpetual Cosmograph Daytona watch, watch behind the more special engraved with “2011 Le Mans 24 Hour race winner,” the words, significance.

Rolex Oyster Perpetual Daytona watch

Rolex Oyster Perpetual Daytona watch

Behind the watch engraved with “2011 Le Mans 24 Hour race winner” word

Rolex Cosmograph Daytona watches and car movements between series are inextricably linked, many drivers of essential items, the car sports enthusiasts enjoy a high reputation. For access to the General Assembly granted the title engraved the words the drivers, this watch is more representative of the supreme honor.

Rolex’s proprietary crystalline technology

Oyster Perpetual Daytona watch has very sporty elegant style. Different kind of watch is both precise and accurate timing to calculate the average speed in-one, with the second hand, minute and button control and a comprehensive set of hours, while the outer ring can be engraved with the scale of real-time read rate.

Rolex Oyster Perpetual Daytona 18ct white gold watch

Rolex Oyster Perpetual Daytona 18ct white gold watch

In 2000, the Oyster Perpetual Daytona watch from Rolex are assembled independently developed and manufactured a new chronograph movement. The movement uses a powerful anti-magnetic and shock of PARACHROM gossamer, the watch can store 72 hours power.

Oyster Perpetual Daytona universe account type can be a self-winding watch, and equipment through the Swiss Official Chronometer Testing Institute, COSC certification Tuo constant pendulum movement. Water resistant to 100 meters (330 feet). Watch by the sapphire crystal lens, designed to fully protect three shoulder pad lock winding crown. Oyster-style buckle with Easylink extension chain and Oyster bracelet, wear comfort, it has become another outstanding feature of the watch.

Oyster Perpetual Daytona watch is not only outstanding, classic watch design, a variety of styles to meet different individual needs. And bold in design, adding jewelry elements, select the gem embellished bezel and dial, contributed to this professional watch more classics.

Rolex Oyster Perpetual Daytona rose gold watch

Rolex Oyster Perpetual Daytona rose gold watch

Oyster Perpetual Daytona watch

Class professional watch

Movement 4130

Automatic constant pendulum Tuo

Power storage 72 hours

Oscillator frequency: 4 Hz (28,800 times / hour), with Breguet hairspring end ring PARACHROM

COSC certified timer

Size 40 mm

Material 904L stainless steel, 18 ct Gold steel (yellow Rolesor), 18 ct gold, platinum and rose gold eternity (Everose gold))

Case Speedometer bezel, crown protection to protect the shoulders, and button

Water-resistant to 100 meters (330 feet)

Crown three padlocks

Sapphire crystal

Oyster bracelet with Easylink extension chain buckle and Oyster bracelet with folding clasp or leather strap

Rolex’s New CEO Gian Riccardo Marini

Rolex’s New CEO Gian Riccardo Marini

Recently, Rolex announced personnel changes in its top management. Previously, Gian Riccardo Marini is the head of the Italian Rolex. Now 64 years old, he has managed since 2000, the Italian brand segment. Bruno Meier Rolex in 2008 as Chief Executive Officer, and before that he was the company’s chief financial officer.
Brand also announced that Daniel Neidhart responsible for all overseas divisions. Neidhart took office in Hong Kong, this new seat. Previously he was responsible for the distribution of Rolex in China.

Rolex newly appointed chief executive Gian Riccardo Marini. © Rolex

Rolex Established Strategic Partnership With China Golf Association

China Golf Association Executive Vice President and Secretary General Xiao-Ning Zhang (right) and Rolex CEO Bruno Meier signed a cooperation agreement.

November 2, the world’s top watch brand Rolex, in Shangri-La Hotel Shanghai, held a news conference with the China Golf Association and announced a strategic partnership.

Rolex is a major sponsor of golf, and golf can be traced back to 1967, hand in hand. At that time, Rolex invites “Golf King” – Arnold Palmer as the company’s brand spokesperson. Today, they are with the China Golf Association announced a strategic partnership, China Golf Association official timer.

Mai Yanuo Rolex CEO, said: “China Golf Association, with a strategic partnership, Rolex honored. Rolex believe the future of golf in promoting the development of China play a crucial role. We China’s booming golf industry confidence. the future, China will not only golf in the region, even in the international community will achieve a decisive position. We will be together all the China Golf Association, to discover and nurture a new generation of golf talent efforts. ”

For the co-operation with the Rolex, executive vice chairman of the China Golf Association and Secretary General Xiao-Ning Zhang also said: “This partnership reflects the Rolex has always supported the concept of the development of golf in China. This idea of promoting golf and the CGA coincide with the demands of the development of ball movement, is to achieve successful cooperation. The strategic partnership agreement the two sides will be involved in golf’s popularity, promotion, high level of personnel training, competition, training, youth training and other aspects. This is bound to China’s rapid and healthy development of golf to increase power. We have reason to believe: the CGA and the Rolex of strategic partnership, China will stage the players in the future performance of the Olympic Games have a positive effect Let the world know more about golf in China, but also allow more players to the world stage in China. ”

Rolex current events in China include: VOLVO China Open, WGC-HSBC Champions, Rolex has sponsored the publication of another “Rules of Golf,” the Chinese version.

Rolex Oyster Perpetual Series: Eternal Art Charm

Lead: the birth of more than 60 years, Rolex Oyster Perpetual series, is well received by the global community of people and very easy to identify Shi Aimu classic masterpiece. It can stand the test of the trend and years, has a timeless charm. In people’s minds, it has become an art project.

Rolex Oyster Perpetual Series

Rolex Oyster Perpetual Series

To this latest James Bond Series – inlaid with diamonds, Rolex ladies Datejust 36 mm, for example, Rolex watch is in every detail in the model of the witness. It is the most precious metal, with superb performance – accurate, waterproof, self-winding technology, coupled through the Swiss chronometer testing center (COSC, Swiss Official Chronometer Testing Institute) approved, each production process is full of heart.

36 mm log-type case, elegant, comfortable to wear. Water depth of 100 meters (330 feet), first with the outer ring with diamonds. Rolex Datejust movement entirely by design, production, but also through the Swiss chronometer testing center (COSC, Swiss Official Chronometer Testing Institute) accredited, can store 48 hours of power. The surface is not only sophisticated and elegant, but also has a new design. Equipped with an optional extended-type chain, Rolex  buckle strap, or belt buckle to commemorate the crown-type strap, ensuring beautiful shape, comfortable to wear.

New series, following a Rolex watchmaking tradition, the introduction of this design with the charm of women’s watch, may accompany the ladies at different occasions, enjoying a variety of lifestyles, but also on behalf of the women’s self-affirmation and high aesthetic requirements.

Rolex Watch: Luxury Watch Creates Classic Brand

Rolex watch development history and its founders, Hans • (Hans Wilsdorf) closely linked to the name. 1881 born in the Bavarian city, he a young age are involved in international business. Start a business for cultured pearls, 19-year-old home Ruishi La Xia Defen (La Chaux-de-Fonds), watch for a specialized manufacturer for export agency.
In 1905, he founded his own company, called and David company” (Wilsdorf and Davis), is a leading company for sales of watches, but he also developed a self-made watches.
At 8 o’clock on the July 2, 1908, Rolex (Rolex) officially registered trademark. The first Rolex because of its superb technical quality and immediate attention. A small watch in 1914 by Rolex Jiao Observatory (Kew Observatory) of the A-level certificate, which is the United Kingdom has never been this well-known Hong Kong Observatory issued the highest rating ever. Its accuracy has been recognized that this is a worldwide event, so watch worth in Europe and the United States suddenly doubled. Since then, the quality of Rolex, which represents a precise.
Rolex Oyster Perpetual Series
Rolex after the First World War to return to Geneva, under the impetus of the founder, Rolex keep innovating, creating, perfecting himself. It has two research directions: waterproof and automatic.

In 1926, the first waterproof, dustproof form finally come out, this is the famous “oyster” (Oyster) style sheet. 1929 economic crisis hit the country, but Rolex Quemo affected. It is during this period the invention of an automatic mechanism for refining, was all the rage and fashioned a “constant dynamic” (Perpetual)-type watch.

This automatic watch has a kind place Tuo, prior to the watch never used it to bring about a revolution in watch industry, it is the pioneer of all the automatic watch. In 1945, Rolex watch has produced a watch with a date DateJust, 1956 boast as that date and week DayDate watch.

Rolex Andre • Heinig flourish in today’s world renowned altar watch, which Andre • Heinig (Andre J. Heiniger) separated from the inspiration and enthusiasm. Born in 1921 Laxiadefen Heinig, Hans • first time I saw him, he had the full trust and sincere respect.
They both love meeting people, the pursuit of perfect. Heinig invited to join in 1948, Rolex work. He worked six years in Buenos Aires, responsible for developing the market. Returned to Geneva in 1955, was promoted to the Rolex Board of Directors, replacing 1964 as general manager of Rolex.

He faithfully inherit the founder of Rolex, and constantly improve the quality and technical innovation, the company brings new flavor: international. The first step is to determine the enterprise’s headquarters moved to the suburbs from the city center of a beautiful new building to. Then, Heinig began his expedition, traveled to every corner of the world, opening up new markets. He has amazing predictive power, decided to set up branches in major cities on all continents, it is undertaking at the time.

Heinig are also set up in any spirit of enterprise Rolex Award, presented this award once every three years to reward those in applied science, invention, exploration and research, scientific discovery and protection of the environment who have made outstanding contributions.

Rolex now by Patrick • Heinig (Patrick Heiniger) as general manager, Patrick • Heinig in Rolex’s “family” grew up, love the tradition of the company, he served as the company’s lawyers years Rolex and subsequently was appointed business manager and general manager.

Rolex World Headquarters started from the 60’s planned expansion project, completed in 1995, which is more than 80 years to create, innovate, a sign of progress, with its leaders attach importance to the entrepreneurial spirit that matches the logo.

Rolex all staff to strive for a common goal, Rolex continues to carry forward its tradition, in Geneva and around the world continue to serve as representatives of high-quality watches.
The corporate brand in the World Brand Lab (World Brand Lab) 2006 compiled by the “World Top 500 Brands” list ranked 79th.

The main categories of Rolex watches are the following categories:
Explorer-type (EXPLORER), with 24-hour red auxiliary needle, to facilitate night adventure lovers to identify.

Rolex gold watch submerged by type (SUBMARINER), water deeper than 300 meters. Celebrity Yacht type (YACHT MASTER), equipped with a rotating outer ring to facilitate the calculation of time difference.

Greenwich-based (GMT MASTER), the rotating outer ring and 24-hour indicator, not only to display two time zones simultaneously the time clock can be independently moved to another time zone without having to move the minute hand and second hand.
Total universe type (COSMOGRAPH), as a multi-functional watches, can meet the engineering, sports and business and other needs.

Rolex watches technology in important innovations include:
In 1910 the company was the first official certificate of authentication watch.
1926 Oyster (Oyster) watch the birth. Original watch back screw, the outer ring, and the crown as the world’s first waterproof and dustproof watch

1931 Hang pendulum Tuo asked the city’s first automatic mechanical device on the chain.
Launched in 1945, Date Just, the first waterproof watch with a calendar, a watch can be automatically converted to date.

1953 launch of Submariner, waterproof depth 100 meters (330 feet).

1954 launch of GMT-Master.

1956 Day-Date, the first week could be functional at the same time show the calendar and watch, issued over 26 languages.

2000 brought out the movement cal.4130 of Daytona.

2005, the introduction of new GMT-Master II, using cal.3186 movement and Parachrom gossamer

1000, 2007 launch of the new defensible Gaussian (gauss) magnetic field interference Milgauss with a mechanical memory and can function in pre-compiled countdown watch rowing Yacht-master II.

Introduction of water 3,900 meters in 2008 the DeepSea Sea-Dweller.
Rolex style

Rolex 904L steel, gold and a soft spot for both its physical and material structure, its spirit and its form.

In addition to Rolex precision durability and classic style wide general popularity, the U.S. NBA star Shaquille O’Neal (Shaquille ONeal) had a 24 Rolex sent to his teammates, Hong Kong Chief Executive Tung Chee-hwa is a dignified and elegant wrist Rolex steel watch. Britney Spears has the value of their husband purchased a 60 005 £ 1,000 Rolex watch, together about 800 thousand yuan RMB.

Rolex is a sign of the initial use of five fingers outstretched hand, the implication of its refined products entirely by hand, and later evolved into the crown is now well known, demonstrating a Rolex in the watch industry’s regal. In the international market, the price of a Rolex watch from the general 3300 U.S. dollars to 15,000 dollars. Although expensive, but people still value for money. This is not only excellent as the quality of Rolex, but also because it has a unique value of investments, hedge joys.

In the 20th century era of mechanical watches, Rolex has been the world leader in the watch industry. Today, superior technology and technology still makes the Rolex watch to maintain a leading industry position. At present, Rolex has 28 branches worldwide, annual production of about one million on sales of retaining its position as the leading position of the Swiss watch industry.

Rolex face plate code
A = surface studded with eight diamonds and two rectangular drill
CR = surface set with 10 diamonds, with Roman characters
C11 = surface set with 11 diamonds
DP = surface and diamond (the stars)
G = surface set with 10 diamonds
J = Memorial grain surface studded with 10 diamonds
LB = surface studded with diamonds, diamond rings and 10
LR = surface studded with diamonds and 10 ruby ring
NA = mother of pearl dial with Arabic numerals
NC.8DI = pearl set with 8 diamond surface
NC11DI = mother of pearl inlaid with 11 diamonds with the surface of the Roman characters
NG = mother of pearl face set with 10 diamonds
NGR = mother of pearl set with 10 rubies surface
NGS = mother of pearl set with 10 sapphire surface
P = Gypsophila surface
PB = the stars surface set with 10 diamonds
PLAT = platinum surface
WOOD = wood grain surface
XL = surface density Xiang large diamonds (big sky full of stars)
XS.11 = surface density Xiang large sapphire diamond encrusted 10
XS.8 = surface density Xiang large sapphire diamond encrusted 8
ZR = surface and diamond set with 11 rubies
ZS = surface and diamond set with 11 sapphire
ZS.A = surface and diamond set with 8 round 2 rectangular diamonds
11DI = surface set with 11 diamonds
3DI = surface set with three diamonds
8DI = surface set with 8 diamonds
8D3R = surface studded with eight diamonds, a triangular two rectangular Ruby
8D3S = surface studded with eight diamonds, a triangular two rectangular Sapphire

Rolex 2-tone PVD Watch – Black Gold

Rolex 2-tone PVD Watch

Primary pre-owned Rolex watch dealer Time & Gems, one of a handful of retailers around the world that customize Rolex watches (pre-owned Rolex watches), is proud to announce a world exclusive and the next step in their hugely successful Black PVD Rolex watches (a PVD process is used, which produces a DLC coating). Time & Gems worked hard on their process and had their designers come up with something amazingly unique that raises the bar in Rolex customizations. The 2-tone PVD Rolex watches, that takes 2-Tone 18K Yellow Gold and Stainless Steel watches, and puts our ultra-hard scratch resistant coating on them.

The PVD process occurs in a vaccuum chamber, where the view components are bombarded with a Diamond Like Carbon coating composed of elements such as Titanium and Nitrogen. Over 6 hours the DLC coating interpenetrates the steel and provides a chemical barrier that protects the stainless steel parts of the observe (outside of the band and case) against the elements, reduces the effects of oxidation and increses the hardness by almost 20 times.

To put things in perspective 904L (stainless steel) a.k.a. “Rolex Steel” has a hardness of 490 Vickers (rating used to measure hardness) and sapphire crystal has a rating of 2,500 Vickers. The DLC coating we use has a hardness rating of up to 10,000 Vickers providing an ultra-hard, highly scratch-resistant coating that will not fade or peel.

Rolex Watches for Valentine’s Day

Log-based James Bond series watch is the Rolex Datejust watch. Since 1948, the birth date that this section watch after the test of time, become a well-deserved luxury classic. Term trend change, the log-type watch is still keeping Hua Guidian elegant style. The new Rolex Oyster watch constant dynamic log type II-type watch the log for the legendary series adds a new style. For those who dare to be extraordinary innovation and the integration of people immortal classic design, showing unparalleled charisma.

Rolex Datejust watch

Prowess of 41 mm Rolex Datejust II steel watch with gold or platinum steel of two different materials, waterproof up to 100 meters (330 feet). Select the Rolex watch with high seismic and anti-magnetic Parachrom gossamer, but also with Paraflex cushioning device, achievements which the precise timing and watch excellent performance. Classic dial design, with a triangular outer grooves, highlight modern look and unique personality. At the same time watch equipped with extended chain and the Rolex Oyster Festival in Oyster buckle strap, both beautiful and comforwatch.

Very feminine charm of the Rolex Oyster Perpetual Datejust watch moving 36 mm log-based sense of the full design, superb Rolex watchmaking heritage, may accompany the ladies to attend a variety of occasions and enjoy the colorful way of life, are women required a high degree of aesthetic and self-confidence representatives.

36 mm log-type case sophisticated and elegant, comforwatch to wear. Series watch decorated flower hour diagram surface and 6,9-Arabic numerals, not only noble and elegant, but also the creative fusion of exquisite design, and for the first time in the outer ring studded with 52 perfectly cut diamonds, a bright eye-catching.

Automatically, on the watch chain, assembly by the Swiss precision timepieces Test Center (Swiss Official Chronometer Testing Institute, COSC) certification thallium constant pendulum movement, water resistant up to 100 m (330 feet), with a little window convex blue crystal mirror covered with anti-reflective film.